{"id":1240,"date":"2013-05-01T01:06:39","date_gmt":"2013-05-01T06:06:39","guid":{"rendered":"http:\/\/38enso.com\/?page_id=1240"},"modified":"2019-10-24T16:30:23","modified_gmt":"2019-10-24T21:30:23","slug":"media","status":"publish","type":"page","link":"http:\/\/38enso.com\/?page_id=1240","title":{"rendered":"Media"},"content":{"rendered":"<p>I have moderated and participated on panels at national industry shows:<\/p>\n<ul>\n<li><a href=\"http:\/\/www.scps.nyu.edu\/academics\/departments\/publishing\/academic-offerings\/summer-publishing-institute.html\">NYU Summer Publishing Institute 2016<\/a> &#8212; &#8220;Publishing is Everywhere You Want to Be.&#8221;<\/li>\n<li><a href=\"http:\/\/www.bookexpoamerica.com\/en\/Sessions\/25725\/Whos-Smarter-What-Publishing-Students-Teach-Their-Professors\">Book Expo America (BEA) 2016<\/a> &#8212; &#8220;Who&#8217;s Smarter? What Publishing Students Teach Their Professors.&#8221;<\/li>\n<li><a href=\"http:\/\/digitalbookworldconference.com\/index.php\/sessions\/61-the-book-buyer-s-journey\">Digital Book World 2016<\/a> &#8212; &#8220;The Book Buyer&#8217;s Journey: Understanding the Consumer Path to Purchase.&#8221;<\/li>\n<li><a href=\"http:\/\/global.suny.edu\/building\/\">SUNY Global Center 2015<\/a>\u00a0&#8212; &#8220;The eBook Market for Children&#8217;s Books.&#8221;<\/li>\n<li><a href=\"http:\/\/conference.digitalbookworld.com\/ehome\/70445\/conference%20schedule\/\">Digital Book World (Workshop) 2014<\/a>\u00a0&#8212; &#8220;Ebook Publishing for Everyone: How Non-Book-Publishing&#8230;&#8221;<\/li>\n<li><a href=\"http:\/\/conference.digitalbookworld.com\/ehome\/70445\/conference%20schedule\/\">Digital Book World 2014<\/a>\u00a0&#8212; &#8220;Supply Chain \u2013 Managing Print Inventory and Sales in the Digital Age.&#8221;<\/li>\n<li><a href=\"http:\/\/conference.digitalbookworld.com\/ehome\/41056\/digital-book-world-conference-expo\/?&amp;\">Digital Book World 2013<\/a>\u00a0&#8212; &#8220;New Business Model Experimentation.&#8221;<\/li>\n<li><a href=\"http:\/\/bea13.mapyourshow.com\/5_0\/sessions\/sessiondetails.cfm?ScheduledSessionID=1AAC\">Book Expo America (BEA) 2013<\/a>\u00a0&#8212; &#8220;eBooks For Libraries: Good for Authors?&#8221;<\/li>\n<li><a href=\"http:\/\/www.yourexpertnation.com\/best-practices-for-self-publishing\/\">Your Expert Nation (Seminar) 2013<\/a>\u00a0&#8212; &#8220;Publishing Professionals Offer Best Practices for Self-Publishing.&#8221;<\/li>\n<li><a href=\"http:\/\/www.digitalbookworldconference.com\/ehome\/24240\/36095\/?&amp;\">Digital Book World 2012<\/a>&#8212; &#8220;DIgital Shorts and Singles: Developing a Short-form Content Strategy.&#8221;<\/li>\n<li><a href=\"http:\/\/www.publisherslaunch.com\/2012-2013\/launch-bea\/program\/?subject=show_details&amp;_year=2012+Launch+BEA&amp;sid=24#24\">PublishersLaunch BEA 2012<\/a>\u00a0&#8212; &#8220;Sales Across the Borders &#8211; Export.&#8221;<\/li>\n<li><a href=\"http:\/\/bea12.mapyourshow.com\/5_0\/sessions\/sessiondetails.cfm?ScheduledSessionID=18AACD\">Book Expo America (BEA) 2012<\/a>\u00a0&#8212; &#8220;eBooks and Print Books for Museum Stores.&#8221;<\/li>\n<li><a href=\"http:\/\/devdbw2011.digitalbookworld.com\/ebook-distribution\/\">Digital Book World 2011<\/a>\u00a0&#8212; &#8220;eBook Distribution for Small and Mid-sized Publishers.&#8221;<\/li>\n<li><a href=\"http:\/\/www.publisherslaunch.com\/events\/launch-bea\/program\/the-growth-of-ebooks-in-the-us\/\">PublishersLaunch BEA 2011<\/a>\u00a0&#8212; &#8220;The Growth of eBooks in the US.&#8221;<\/li>\n<li><a href=\"http:\/\/www.publisherslaunch.com\/events\/launch-new-york\/program\/the-ebook-marketplace\/\">PublishersLaunch NYC 2011 (at NYU)<\/a>\u00a0&#8212; &#8220;The eBook Marketplace.&#8221;<\/li>\n<\/ul>\n<ul>\n<li><a href=\"http:\/\/www.scps.nyu.edu\/content\/scps\/faculty\/faculty-profile.html?id=16703&amp;name=Jack-Perry\">NYU SPS<\/a>\u00a02015-2017 &#8212; teach the &#8220;Capstone in Publishing&#8221; in the graduate program. Won the 2017 &#8220;Award for Teaching Excellence.&#8221;<\/li>\n<li><span style=\"font-size: 1em;\">I <\/span><a style=\"font-size: 1em;\" href=\"http:\/\/www.digitalbookworld.com\/author\/jackwperry38\/\">blogged for DBW<\/a><span style=\"font-size: 1em;\">\u00a0as part of their &#8216;Expert Publishing Blog&#8217; group.<\/span><\/li>\n<\/ul>\n<p>Some recent quotes:<\/p>\n<p><a href=\"https:\/\/www.crainsnewyork.com\/features\/once-seen-dying-business-city-bookstores-are-gaining-ground\">Crain&#8217;s New York Business<\/a> : Once seen as a dying business, city bookstores are gaining ground<\/p>\n<p><em>\u201cIf they have been buying under one account, then the different locations would be treated as one entity and not be able to be peeled off by location,\u201d said Jack Perry, an industry consultant and former sales executive.<\/em><\/p>\n<p><a href=\"http:\/\/www.capitalnewyork.com\/article\/media\/2015\/07\/8571897\/news-corp-all-set-emwatchmanem\">Capital New York<\/a> : News Corp. All Set With Watchman<\/p>\n<p><em>&#8220;&#8221;It&#8217;s gonna have a tremendous effect,&#8221; said Jack Perry, founder of the publishing advisory firm 38enso Consulting. He predicts first-year sales of 1.5 million, backlist sales of half a million annually and a 20- to 25-percent bump for\u00a0Mockingbird\u00a0to boot. &#8220;I think they&#8217;ve got something they can count on for a long time.&#8221;<\/em><\/p>\n<p>=======<\/p>\n<p><a href=\"http:\/\/www.nytimes.com\/2014\/01\/10\/business\/media\/barnes-noble-reports-steep-drop-in-holiday-sales.html?smid=tw-share\">The New York Times<\/a> : \u00a0Holiday Sales Slide 60% at Barnes &amp; Noble Nook Unit, Pointing to Tests for Chief<\/p>\n<p><em>&#8220;Jack W. Perry, a publishing consultant, said that Barnes &amp; Noble\u2019s position had become precarious. \u201cThey need to get their act together now,\u201d he said. \u201cThey need to do something now before the Nook is no longer viable.\u201d<\/em><\/p>\n<p>========<\/p>\n<p><a href=\"http:\/\/www.businessweek.com\/articles\/2013-09-09\/the-many-faces-of-steve-jobs-the-paperback-comes-out-with-a-younger-image\">Bloomberg Businessweek<\/a> : The Many Faces of Steve Jobs: The Paperback Comes Out With a Younger Image<\/p>\n<p><em>\u00a0\u201cIt\u2019s a way to reinvent the book for a younger audience,\u201d says Jack Perry, a publishing industry consultant. Hardback books are aimed at businesspeople, who can afford them, he says; college students, if they still buy books, tend to buy paperbacks. \u201cAnd some people may actually buy the book again just because it has a new cover.&#8221;<\/em><\/p>\n<p>========<\/p>\n<p><a href=\"http:\/\/www.businessweek.com\/articles\/2013-07-25\/the-end-barnes-and-noble-in-silicon-valley#p2\">Bloomberg Businessweek<\/a> : The End: Barnes &amp; Noble in Silicon Valley<\/p>\n<p><em>\u201cThe company became kind of schizophrenic,\u201d says Jack Perry, who runs the publishing consulting firm 38Enso and who has been watching the bookseller closely. \u201cThe people in New York didn\u2019t know what was going on in Silicon Valley, and the people in Silicon Valley didn\u2019t care what was going on in New York.\u201d<\/em><\/p>\n<p>========<\/p>\n<p><a href=\"http:\/\/www.nytimes.com\/2013\/07\/10\/business\/fork-in-the-road-for-a-bookseller.html?_r=0&amp;adxnnl=1&amp;partner=yahoofinance&amp;adxnnlx=1373429649-WDzASU1KNmNuSNLYpCK1EA\">The New York Times<\/a>\u00a0: Fork in the Road for a Bookseller<\/p>\n<div>\n<div><em>\u201cThe question is, can they truly take the Nook and sell it to someone who\u2019s interested?\u201d said Jack W. Perry, a publishing consultant. \u201cI don\u2019t know if the Nook name has the value to it. But with the customers Barnes &amp; Noble has, there\u2019s still value there.\u201d<\/em><\/div>\n<div>========<\/div>\n<div><\/div>\n<div><a href=\"http:\/\/conversation.which.co.uk\/technology\/apple-ebook-price-fixing-publishers-amazon-kindle-ipad\/\">Which? Conversation<\/a>\u00a0: \u00a0Core blimey, Apple accused of ebook price fixing<br \/>\n<em>&#8220;As ebook advocate Jack W Perry has commented:\u00a0\u2018I believe 99 cent eBooks are definitely a smart way to go for many publishers (and individuals). I understand the reasons traditional publishers want to hold onto a $14.99 eBook price. But that is old-school thinking and out of step with the realities of today\u2019.&#8221;<\/em><\/div>\n<div>========<\/div>\n<\/div>\n<div><\/div>\n<div><a href=\"https:\/\/www.theatlantic.com\/business\/archive\/2013\/07\/barnes-nobles-ex-ceo-might-still-have-job-if-he-cared-about-books\/312862\/\">The Atlantic <\/a>: \u00a0Barnes &amp; Noble&#8217;s Ex-CEO MIght Still Have a Job If He Cared About Books<\/div>\n<div><em>\u201cThe company became kind of schizophrenic,\u201d says Jack Perry, who runs the publishing consulting firm 38Enso and who\u00a0has been watching the bookseller closely. \u201cThe people in New York didn\u2019t know what was going on in Silicon Valley, and the people in Silicon Valley didn\u2019t care what was going on in New York.\u201d<\/em><\/div>\n<div>=======<\/div>\n<div><\/div>\n<div>\n<div class=\"SPRITE_iw_nw\"><a href=\"http:\/\/www.edu-hb.com\/Html\/201308\/05\/20130805145932.htm\">edu-hb.com<\/a> :<strong>\u547d\u8fd0\u7684\u7ec8\u7ae0\uff1a\u5df4\u8bfa\u4e66\u5e97\u5728\u7845\u8c37<\/strong><\/div>\n<div>\n<div>\n<div class=\"google-src-active-text\">\u201c\u8fd9\u5bb6\u516c\u53f8\u5728\u67d0\u79cd\u7a0b\u5ea6\u4e0a\u53d8\u6210\u4e86&#8217;\u7cbe\u795e\u5206\u88c2\u75c7\u60a3\u8005&#8217;\u3002\u201d\u6770\u514b\u00b7\u4f69\u91cc\uff08Jack Perry\uff09\u8bf4\u9053\uff0c\u4ed6\u8fd0\u8425\u7740\u51fa\u7248\u54a8\u8be2\u516c\u53f838Enso\uff0c\u4e00\u76f4\u4ee5\u6765\u90fd\u5728\u5bc6\u5207\u5173\u6ce8\u5df4\u8bfa\u4e66\u5e97\u7684\u53d1\u5c55\u52a8\u6001\u3002<\/div>\n<\/div>\n<\/div>\n<\/div>\n<div><\/div>\n<div>=======<\/div>\n<div><\/div>\n<div>\n<div>\n<div><a href=\"http:\/\/www.publishersweekly.com\/pw\/by-topic\/industry-news\/bea\/article\/57603-bea-2013-is-e-book-lending-good-for-authors.html\">Publishers Weekly<\/a>\u00a0: BEA 2013: Is E-book Lending Good for Authors?<\/div>\n<div><em>\u201cIt leads to discoverability,\u201d said Jack Perry, owner of 38enso Inc. Indeed, discoverability was seen as one of the finer points of e-book lending&#8230;Windowing is going the way of dinosaurs&#8221;<br \/>\n<\/em><\/div>\n<div>========<\/div>\n<div><\/div>\n<div><a href=\"http:\/\/lecturalab.org\/story.php?id=4487\">Lectura Lab<\/a> : El modelo de suscripci\u00f3n para los ebooks se va extendiendo<\/div>\n<div>&#8220;Las ventas de libros electr\u00f3nicos en ciertos mercados parecen estancarse. Por esta raz\u00f3n se empieza a experimentar con otros modelos que las hagan despegar. Jack W Perry presenta algunos de ellos en un <a href=\"http:\/\/www.digitalbookworld.com\/2013\/with-ebook-sales-flat-is-it-time-to-experiment-with-new-models\/\" target=\"_blank\" rel=\"noopener\">art\u00edculo<\/a> publicado en <em>Digital Book World<\/em> (DBW).&#8221;<\/div>\n<\/div>\n<div><\/div>\n<div>========<\/div>\n<\/div>\n<div><\/div>\n<div>\n<div>\n<div>\n<div><a href=\"http:\/\/paidcontent.org\/2013\/04\/27\/dear-diary-whats-the-role-of-a-personal-journal-in-the-digital-age\/\">paidContent :\u00a0<\/a>Dear Diary: What&#8217;s the role of a personal journal in the digital age?<\/div>\n<div><em>&#8220;Jack Perry, the owner of book publishing consultancy 38Enso, has been keeping a personal journal for nearly 20 years. He handwrites everything (\u201cI prefer markers and rollerballs\u201d) and said he\u2019s \u201cslowed down his writing in physical journals because of Facebook, Twitter, Tumblr, etc., I find I can document events better online.\u201d He also spends less time writing than he used to: \u201cI probably have 100 journals that I have written in over the years. I used to use one up every two to three months. Now it\u2019s every nine to ten months.\u201d<\/em><\/div>\n<div><em>========<\/em><\/div>\n<div><\/div>\n<div>\n<div><a href=\"http:\/\/t.co\/adhMXw70\">The New York Times<\/a>: The Bookstore&#8217;s Last Stand<\/div>\n<div><em>&#8220;All of this would be a tall order for any C.E.O., and some analysts wonder if Mr. Lynch has bitten off more than he can chew. Then again, given this industry\u2019s pace of change, Barnes &amp; Noble may have to adapt to new realities, or die trying.\u00a0<\/em><em>\u201cI think they realize they can\u2019t continue at the rate they\u2019re going,\u201d said Jack W. Perry, a publishing consultant. \u201cThey need more money to invest, to slug it out.\u201d<\/em><\/div>\n<div>========<\/div>\n<div><\/div>\n<p><a href=\"http:\/\/www.indystar.com\/article\/20130102\/LOCAL18\/301030307\/SerVaas-family-wants-dramatic-turnaround-Saturday-Evening-Post?nclick_check=1\">The Indianapolis Star:<\/a>\u00a0SerVaas Family Wants a Dramatic Turnaround for The Saturday Evening Post<\/p>\n<p><em>&#8220;The magazine&#8217;s would-be turnaround comes at a hard time for print magazines. &#8220;You look at some of them, and they&#8217;re having difficulties,&#8221; said media consultant Jack W. Perry. &#8220;I&#8217;m thinking of Newsweek and Time. But with The Saturday Evening Post being more feature driven, it&#8217;ll have a longer shelf life, which could certainly help it.&#8221;<\/em><\/p>\n<\/div>\n<div>\n<div>========<\/div>\n<div><\/div>\n<div>\n<div><a href=\"http:\/\/bit.ly\/nzm82q\">Patt Morrison Show<\/a>:\u00a0Will Amazon&#8217;s Self-Publishing Put Publishers Out of a Job?<\/div>\n<div><em>Participated on a discussion on Southern California NPR affiliate KPCC (89.3) with Jim Fusilli (WSJ) and Dennis Loy Johnson (Melville House). We talked about Amazon, self-publishing, and the future.\u00a0<\/em><\/div>\n<div>========<\/div>\n<div><\/div>\n<div>\n<div><a href=\"http:\/\/paidcontent.org\/article\/419-e-singles-journalisms-extraordinary-challenges-in-an-entirely-new-place\/\">paidContent.org<\/a>: E-Singles:Journalism\u2019s Extraordinary Challenges In An Entirely New Place.<\/div>\n<div><em>A recap of the panel I moderated at Digital Book World 2012. Panel members were Jon Meacham (RH); Evan Ratliff (<a href=\"http:\/\/atavist.net\/\">TheAtavist<\/a>); Tim Holman (<a href=\"http:\/\/www.orbitbooks.net\/\">Orbit and Yen Press<\/a>) and Carrie Swetonic (Dutton).<\/em><\/div>\n<div>========<\/div>\n<div><\/div>\n<div>\n<div><a href=\"http:\/\/www.crainsnewyork.com\/article\/20111002\/SUB\/310029979\">Crains New York<\/a>:\u00a0Random House&#8217;s digital department and outlook.<\/div>\n<div><em>&#8220;And Random House has been using its resources to increase its digital clout. \u201cThey have more people in their digital group than many publishers have, period,\u201d said Jack Perry, a consultant and former Random House sales chief. \u201cThat&#8217;s allowed them to be more aggressive.\u201d<\/em><\/div>\n<div>========<\/div>\n<div><\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<p><a href=\"http:\/\/www.nytimes.com\/2011\/10\/03\/business\/media\/perseus-creates-new-service-for-authors-seeking-to-self-publish.html?_r=1\">The New York Times\u00a0<\/a>:\u00a0Perseus new eBook distribution for authors.<\/p>\n<\/div>\n<div><em>&#8220;Jack W. Perry, a publishing consultant, said that the service could appeal to authors who wanted their e-books published with wide distribution.\u201cA lot of times when people go in and work with e-books, they have to do a lot themselves,\u201d he said. \u201cPerseus is trying to take on a lot of that.\u201d<\/em><\/div>\n<div>========<\/div>\n<div><\/div>\n<div><\/div>\n<div><\/div>\n<div><\/div>\n<div><\/div>\n<div><\/div>\n","protected":false},"excerpt":{"rendered":"<p>I have moderated and participated on panels at national industry shows: NYU Summer Publishing Institute 2016 &#8212; &#8220;Publishing is Everywhere &hellip; <a href=\"http:\/\/38enso.com\/?page_id=1240\" class=\"more-link\">Learn more<\/a><\/p>\n","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":3,"comment_status":"closed","ping_status":"open","template":"","meta":[],"_links":{"self":[{"href":"http:\/\/38enso.com\/index.php?rest_route=\/wp\/v2\/pages\/1240"}],"collection":[{"href":"http:\/\/38enso.com\/index.php?rest_route=\/wp\/v2\/pages"}],"about":[{"href":"http:\/\/38enso.com\/index.php?rest_route=\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"http:\/\/38enso.com\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"http:\/\/38enso.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=1240"}],"version-history":[{"count":42,"href":"http:\/\/38enso.com\/index.php?rest_route=\/wp\/v2\/pages\/1240\/revisions"}],"predecessor-version":[{"id":2298,"href":"http:\/\/38enso.com\/index.php?rest_route=\/wp\/v2\/pages\/1240\/revisions\/2298"}],"wp:attachment":[{"href":"http:\/\/38enso.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=1240"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}