{"id":1173,"date":"2013-01-04T18:17:10","date_gmt":"2013-01-04T23:17:10","guid":{"rendered":"http:\/\/38enso.com\/?p=1173"},"modified":"2013-10-08T20:40:37","modified_gmt":"2013-10-09T01:40:37","slug":"13-predictions-continued-trends-for-2013","status":"publish","type":"post","link":"http:\/\/38enso.com\/?p=1173","title":{"rendered":"13 Predictions (continued trends) for 2013"},"content":{"rendered":"<p>It is January. It is time for everyone to make predictions about the next year. I have read as many as I can. For even if I disagree with the predictions, I do like to understand the logic. Many say the same things. Certain predictions are easy (the eBook growth will flatten a bit and the years of triple-digit growth are over). Some are crazy. But then in a transformative time, crazy can quickly seem normal.<\/p>\n<p>As Jimmy Buffett sings,<a href=\"http:\/\/www.youtube.com\/watch?v=b7JpxavO9NE:\/\/\">&#8220;If we weren&#8217;t all crazy, we would go insane.&#8221;<\/a><\/p>\n<p>Maybe these are just continuing trends rather than predictions. Everything is in motion and what I see in 2013 is some intensifying and others easing.<\/p>\n<p>So my thoughts for 2013:<\/p>\n<ol>\n<li>Ebook growth will continue to flatten. The growth will continue to be healthy but in double digits.<\/li>\n<li>Digital sales will end 2013 as 33% of the overall trade book business. It is around 20% now.<\/li>\n<li>Children digital will continue to be more and more about subscriptions and web sites. Disney, Scholastic, Ruckus and Amazon to lead. Consuming children&#8217;s content continues to blur the lines. What is an eBook? Video? game? etc&#8230;.<\/li>\n<li>There will be a serious new player in selling eBooks in America. The last major platform was Apple iBookstore.<\/li>\n<li>There will be more consolidation among the corporate publishers. Everyone is saying this. So, I almost feel bad putting it in. But there needs to be a few easy ones so my overall prediction rate is better.<\/li>\n<li>A major author will split from his\/her Big 6 publisher and branch out independently.<\/li>\n<li>Amazon will continue to be the eBook sales leader, but will have growing pains in their publishing operations.<\/li>\n<li>Publishers will lighten up a bit and start to experiment much more in 2013 than in the past five years.<\/li>\n<li>Magazines will continue to create eBooks from their content. But will start to question if this is actually helpful and worth the efforts.<\/li>\n<li>Porn will not dominate the top of the best-sellers lists as it did in 2012. 50 SHADES has brought it out of the darkness (and that is a good thing) and stores will continue to stock and sell. The category will continue to grow, but the huge sales at the top will erode.<\/li>\n<li>Physical bookstores will continue to evolve and offer consumables in the store. First it was coffee; then food; then wine; maybe weed in CO and WA?<\/li>\n<li>Graphic novels and comics will have an explosive year in growth. Many will read on their smartphones.<\/li>\n<li>The New York Mets will win the World Series.<\/li>\n<\/ol>\n<div>2012 was a tremendous year. It was a lot of fun.<\/div>\n<div>2013 will be another great year.<\/div>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>It is January. It is time for everyone to make predictions about the next year. I have read as many &hellip; <a href=\"http:\/\/38enso.com\/?p=1173\" class=\"more-link\">Learn more<\/a><\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[],"tags":[14,51,59,26,23,55,58,57,56],"_links":{"self":[{"href":"http:\/\/38enso.com\/index.php?rest_route=\/wp\/v2\/posts\/1173"}],"collection":[{"href":"http:\/\/38enso.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"http:\/\/38enso.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"http:\/\/38enso.com\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"http:\/\/38enso.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=1173"}],"version-history":[{"count":4,"href":"http:\/\/38enso.com\/index.php?rest_route=\/wp\/v2\/posts\/1173\/revisions"}],"predecessor-version":[{"id":1175,"href":"http:\/\/38enso.com\/index.php?rest_route=\/wp\/v2\/posts\/1173\/revisions\/1175"}],"wp:attachment":[{"href":"http:\/\/38enso.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=1173"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"http:\/\/38enso.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=1173"},{"taxonomy":"post_tag","embeddable":true,"href":"http:\/\/38enso.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=1173"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}