{"id":507,"date":"2010-11-01T12:11:34","date_gmt":"2010-11-01T17:11:34","guid":{"rendered":"http:\/\/38enso.com\/?p=507"},"modified":"2015-08-05T17:50:02","modified_gmt":"2015-08-05T22:50:02","slug":"another-post-on-ereaders","status":"publish","type":"post","link":"http:\/\/38enso.com\/?p=507","title":{"rendered":"Another post on eReaders&#8230;"},"content":{"rendered":"<p><a href=\"http:\/\/38enso.com\/?attachment_id=508\" rel=\"attachment wp-att-508\"><img decoding=\"async\" loading=\"lazy\" class=\"aligncenter size-thumbnail wp-image-508\" title=\"nyc_gct_2\" alt=\"\" src=\"http:\/\/38enso.com\/wp-content\/uploads\/2010\/11\/nyc_gct_2-150x150.jpg\" width=\"150\" height=\"150\" \/><\/a><\/p>\n<p>Last week, Barnes &amp; Noble announced a color version of their eReader the Nook.\u00a0\u00a0 Although B&amp;N has been the leader in bricks &amp; mortar book sales and has driven a lot of innovation in bookselling, they have been behind Amazon regarding eReaders.\u00a0\u00a0 But with this move, B&amp;N nook takes the innovation lead over the Kindle.<\/p>\n<p>&nbsp;<\/p>\n<p>Sure, Amazon reacted that color is not imporatant and that it isn&#8217;t that big a deal.<\/p>\n<p>&nbsp;<\/p>\n<p>Who knows who is correct?\u00a0\u00a0 I tend to think that color is a game changer.\u00a0\u00a0 Apple opened up the eBook world to an entire new type of book with their iPad.\u00a0 Why not color?\u00a0\u00a0 I feel that Amazon Kindle will counter one day with color.\u00a0\u00a0 They say there are no plans to do so.\u00a0\u00a0 But then Amazon just announced a &#8216;lending policy&#8217; that copies B&amp;N&#8217;s nook.\u00a0 When B&amp;N announced it, Amazon was dismissive of the idea.<\/p>\n<p>&nbsp;<\/p>\n<p>iPad delivers color for reading books.\u00a0\u00a0 Now some of the B&amp;N Nooks also will have color.\u00a0\u00a0 Smartphones have color screens.<\/p>\n<p>&nbsp;<\/p>\n<p>Once upon a time, photos were all B&amp;W.\u00a0\u00a0\u00a0 Once upon a time, movies were all B&amp;W.\u00a0 Once upon a time TV was all B&amp;W.<\/p>\n<p>&nbsp;<\/p>\n<p>Once upon a time, all eReaders were B&amp;W.<\/p>\n<p>&nbsp;<\/p>\n<p>Not any longer.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Last week, Barnes &amp; Noble announced a color version of their eReader the Nook.\u00a0\u00a0 Although B&amp;N has been the leader &hellip; <a href=\"http:\/\/38enso.com\/?p=507\" class=\"more-link\">Learn more<\/a><\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[],"tags":[14,43],"_links":{"self":[{"href":"http:\/\/38enso.com\/index.php?rest_route=\/wp\/v2\/posts\/507"}],"collection":[{"href":"http:\/\/38enso.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"http:\/\/38enso.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"http:\/\/38enso.com\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"http:\/\/38enso.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=507"}],"version-history":[{"count":7,"href":"http:\/\/38enso.com\/index.php?rest_route=\/wp\/v2\/posts\/507\/revisions"}],"predecessor-version":[{"id":1908,"href":"http:\/\/38enso.com\/index.php?rest_route=\/wp\/v2\/posts\/507\/revisions\/1908"}],"wp:attachment":[{"href":"http:\/\/38enso.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=507"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"http:\/\/38enso.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=507"},{"taxonomy":"post_tag","embeddable":true,"href":"http:\/\/38enso.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=507"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}