{"id":873,"date":"2011-09-28T22:01:33","date_gmt":"2011-09-29T03:01:33","guid":{"rendered":"http:\/\/38enso.com\/?p=873"},"modified":"2013-11-03T20:15:43","modified_gmt":"2013-11-04T01:15:43","slug":"kindle-drops-price-to-79","status":"publish","type":"post","link":"http:\/\/38enso.com\/?p=873","title":{"rendered":"Kindle drops price to $79"},"content":{"rendered":"

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Amazon Kindle continued it’s assault on bringing eBooks to everyone today. In addition to announcing a new “Kindle Fire” tablet for $199, they brought the Kindle down to $79.<\/p>\n

The Kindle revolutionized eBooks and publishing four years ago. It was $479. Today it is $400 cheaper! \u00a0I wouldn’t doubt they bring this down even more in the next few months. Or how about offering $100 in free books so that people actually make money with the new one? I see Amazon continuing to push the price of the hardware down. Why not give it away in a box of Cracker Jacks?<\/p>\n

Amazon also announced a tablet call Kindle Fire. It is $199. It is a direct competitor B&N’s nook. The nook is $249. After today’s announcement, Barnes & Noble’s stock went down by 12%. I guess Wall Street also sees the threat of the new Amazon device.<\/p>\n

Amazon was smart to target the B&N nook and not Apple’s iPad.<\/p>\n

Just another day in the eBook world. I am sure Kobo, Sony, Google and the rest will continue to follow these leaders. They need to just to keep up.<\/p>\n

But the battle looms and Amazon continues to show why they are king and will do everything possible to stay there.<\/p>\n","protected":false},"excerpt":{"rendered":"

  Amazon Kindle continued it’s assault on bringing eBooks to everyone today. In addition to announcing a new “Kindle Fire” … Learn more<\/a><\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[],"tags":[14],"_links":{"self":[{"href":"http:\/\/38enso.com\/index.php?rest_route=\/wp\/v2\/posts\/873"}],"collection":[{"href":"http:\/\/38enso.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"http:\/\/38enso.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"http:\/\/38enso.com\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"http:\/\/38enso.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=873"}],"version-history":[{"count":2,"href":"http:\/\/38enso.com\/index.php?rest_route=\/wp\/v2\/posts\/873\/revisions"}],"predecessor-version":[{"id":1614,"href":"http:\/\/38enso.com\/index.php?rest_route=\/wp\/v2\/posts\/873\/revisions\/1614"}],"wp:attachment":[{"href":"http:\/\/38enso.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=873"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"http:\/\/38enso.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=873"},{"taxonomy":"post_tag","embeddable":true,"href":"http:\/\/38enso.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=873"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}