I love my iPhone. I enjoy reading eBooks. But I hate it when the ‘Loading…” screen comes up. I never wait for my pBooks to “Load.” But there are obviously many weaknesses of each format (and of course many advantadges). I read on both formats. This is why it is important to provide content in the format readers want to consume.
So, I hope publishers will all jump in and convert their physical assets to eBooks and digital content. A lot of new readers can be found and authors re-discovered. Bring on the eBooks…. but never give up on the physical ones.
“Loading…” Could you add up all the seconds waiting? Over a lifetime, it could be many, many days or even years.
