Twitter and Facebook get all the press. But there are hundreds of social network tools and sites available. I use both Facebook and Twitter but also am a fan of Tumblr and Foursquare.
Tumblr is a blend between Twitter and a Blog. Many use it as a blog. I prefer it for photographs and art. It is much more visual than Twitter and the posts mean more. A post on Twitter is for a fleeting moment — it is disposable. But a post on Tumblr is more meaty.
Tumblr just hit 1,000,000,000 posts.
Foursquare is a location tracking device. Basically the user ‘checks in’ at every location they visit. If they visit enough, the user can become the mayor of the place. It’s fun but also a bit stalkeresque. I do see how business can use it to promote. For example, I was in Starbucks the other day. I went to my Foursquare account and checked in. Then I looked at the nearby stores. The Gap was about three stores away and had a special 30% off for Foursquare users. I went in and shopped. Location-based sites have just started to blossom.
Foursquare just hit their 3,000,000 user.
Web-based marketing, social networking, living on the web — it is all growing. It is fundamentally changing the way we live. Embrace it for it will not be going away…. ever.